Build a Smarter Direct Mail Campaign

Use geographic targeting and demographic data to identify the right households for your next direct mail campaign without guessing.

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What Is the Mail Builder?

Our Mail Builder is a guided planning experience that helps you identify where to mail, who to target, and how many households to reach based on real geographic and demographic data.

Rather than mailing blindly, we help you focus on neighborhoods and service areas that align with your ideal customer profile.

Target the Right Homes - Not Just More Homes

  • Geographic Targeting

    Select specific ZIP codes, neighborhoods, or service areas to focus your campaign exactly where you want to grow.

  • Demographic Filtering

    Apply household-level criteria such as estimated income, home value, and owner-occupied status to qualify your audience.

  • Household Counts

    See how many homes fall within your target area so campaigns can be planned, sized, and budgeted accurately.

How the Mail Builder Process Works

1. Define Your Target Area

Tell us the ZIP codes, neighborhoods, or regions you want to reach.

2. Apply Demographic Criteria

We layer in household and homeowner data to focus on high-value prospects.

3. Review Audience Size

4. Design, Print & Mail

We calculate estimated household counts and recommend campaign sizes.

Once approved, we manage the entire production and mailing process.

“Reach Them Direct handled our holiday direct mail campaign end-to-end, delivering over 20 custom designs across 13 regional locations. The process was seamless, and the final product looked great in every market.”

— Arbor Masters

Campaign Highlights

  • 4,000+ households reached

  • 13 service areas

  • 20+ custom designs

  • Fully managed print & mail

Ready to Build Your Targeting Map?

Our team will create a custom targeting plan using geographic and demographic data tailored to your goals.

Request My Mail Plan

Targeting maps and demographic insights are provided as part of our campaign planning process. Household counts are estimates and may vary based on final mailing criteria.